What toinvest in Puebla?

Strategic Sectors

Puebla welcomes other economic sectors or business opportunities.

Established CompaniesTime Line

1531 Foundation of Puebla city
1835Textile Industry
1928Food and Beverages Industry
1953Chemical Industry
1964Automotive Industry
1967Automotive Industry
1975Food and Beverages Industry
1995Textile Industry
1997Automotive Industry
1998Automotive Industry
2003Food and Beverages Industry
2013Automotive Industry
2017Military Industry

Automotive Industry

National Ranking in 2021.3rd Exporter
National Ranking in 2021.3rd Producer
Production of vehicles in 2021.431,908
Of the total GDP of the state in 2019. 43.4%
Value of exports in 2021.547.4 MD
Number of employed personnel in 201964,584
Source: INEGI, Registro administrativo de la industria automotriz de vehículos ligeros. Servicio de Administración Tributaria (SAT). Icluster Puebla, Tomando como referencia el sector estratégico automotriz.

Textile Industry

At the national level in production value in 2021.3rd place
Gross Census Value Added in 2019.6,034 MD
People employed in 2019.31,378
Value of exports in 2021.672.0 MD
Direct Foreign Investment, 1Q 1999 to 1Q 2022.252.3 MD
State Manufacture6% of the GDP
Source: INEGI, Exportaciones por entidad federativa 2020; INEGI, Encuesta Mensual de la Industria Manufacturera 2021; Icluster Puebla, Valor Agregado Censal Bruto, Cluster textil, 2019. SE, Estadística oficial de los flujos de IED hacia México 1T 2021.

Information Technology

Investment in Science, Technology and Innovation (CTI) 3rd national place
Economic Units in 2019.4,665
Census Gross Added Value in 2019.306.2 MD
Employed Personnel in 2019. 19,151
Value of Imports in 2019.276.7 MD
Students enrolled in the sectora/13,234
Source: CAIINO, Indice de Ciencia, Tecnología e Innovación 2015; Icluster Puebla, Sectores Estrategicos, Cluster TICS, 2019; ANUIES, Anuarios Estadísticos de Educación Superior 2019 - 2020.

Military Industry

Located in the municipality of Oriental and developed in 600 hectares
Initial investment for the construction stage52.9 MD
Installation and relocation of 16 factories
Construction stage5,000 jobs
Production in the State of Puebla: Weapons, grenades 4 mm, projectiles and mortars, cartridges, punches and dies, tools, plastics and paint.
Mature stage12,000 indirect jobs

Tourism Sector

Hotel Occupation in 2021.39.3%
Avarage Stay in 2020.2 days
Economic Revenue in 2019.825.6 MD
Visitors in 2020.5,343,863 millions
Economical Units in 2019.36,098
Source: Secretaría de Cultura y Turismo, 2019; INEGI, Anuario Estadístico y Geografico 2020; * Icluster Puebla, Sectores Estrategicos, Cluster Servicios Turisticos, 2019.

Food and Beverages Industry

Most relevant state manufacture 2nd Activity
Gross Census Value Added in 2019.654.8 MD
Employed Personnel in 2019. 61,999
Value of exports in 2021.547.4 MD
Total Gross Production in 2019.2,217.3 MD
Of the State in 2019.5.5% of the PBT
Source:INEGI, Encuesta Mensual de la Industria Manufacturera 2021; *Icluster Puebla, Sectores Estrategicos, Cluster Alimentos y bebidas, 2019; INEGI, Exportaciones por entidad federativa 2020; INEGI, Sistema de Cuentas Nacionales 2019.

Chemical Industry

Foreign Direct Investment, last 5 years. 93.5 MD
Economic Units in 2019.680
Census Gross Added Value in 2019.411.5 MD
People employed in 2019. 18,882
Source: SE, Estadística oficial de los flujos de IED hacia México, 1 trimestre 2020; Icluster Puebla, Sectores Estratégicos, Clúster Químicos, 2019; INEGI, Encuesta Mensual de la Industria Manufacturera 2021.

Health Industry

Total Investment in 2019.4.7 MD
Economical Units in 2019.8,885
Census Gross Added Value in 2019.103.4 MD
Employed persons in 2019.22,776
in School year in 2019 - 2020.1,436 graduated Doctors
in school year in 2019 - 2020.7,606 graduates in health science
Source: Icluster Puebla, Sectores Estratégicos, Clúster Servicios Médicos y Hospitalarios, 2019; ANUIES, Anuarios Estadísticos de Educación Superior 2019 - 2020.

Renewable Energies

Wind Park Pier I & II with117 wind turbines
Electric power capacity287 megawatts
Puebla contributes to the country1.3% wind power
In wind power generation 5th national place
It supplies power to more than 56 companies
Energy consumption 30% less
Source: AMDEE, 2019.

Mining Industry

State production in 2019.344.7 MD
Economic Units in 2019.4,749
Concession area until 2018.1,479,164 has
Employed persons in 2019.14,868

Mining regions:
A. Northern Sierra
B. Center
C. Izucar de Matamoros
D. Tehuacan
E. Mixteca
Percentage of territorial concession until 2018.9.85% of the entity's surface.
Source: Icluster Puebla, Sectores Estratégicos, Sector Minería de Metálicos y no Metálicos , 2019; SGM, Anuario Estadístico de la Minería Mexicana 2019, Edición 2020; SGM, Panorama Minero del Estado de Puebla, 2018.

Service Industry

Contribution to state GDP in 2020.63% GDP
Sources of employment generated in 2019.35 of every 100
Contribution to national GDP in 2020.3.1%
Employed persons in Q4 2021.1,589,959
Source: INEGI, Censos Económicos. INEGI, Sistema de Cuentas Nacionales. INEGI, ENOE.

Education Sector

Among the States with the largest number of universities3rd place
Universities with international prestige UDLAP and BUAP
Graduates at the professional level a / 53,174
Graduates by study area a/23% Administration and business
20% Engineering, manufacturing and construction
17% Social Sciences and Law
Members of the National System of Researchers (SNI) in Puebla, 2020.1,277
Researchers by study area
25% Physics-Mathematics and Earth Sciences
19% Social Sciences
18%Humanities and behavioral sciences
Source:ANUIES, Anuarios Estadísticos de Educación Superior 2019 - 2020; CONACYT, Sistema Nacional de Investigadores, Padrón 2020.

MD: million dollars
FDI: Foreign Direct Investment
GDP: Gross Domestic Product
Has: Hectares
a/School cycle: 2020-2021

Economic Clusters

Automotive Industry



The Zona Centro Automotive Cluster is a civil association integrated by first level automotive manufacturers, academic institutions and government authorities related to the industry in the Puebla-Tlaxcala region.

On April 21st, the Puebla government authorities signed its constitution.


  • Create a common vision and carry out collaborative activities to increase competitiveness in the sector.
  • Generate a strategic alliance with the automotive clusters of Mexico, to form a common front and thus understand the needs of the automotive industry.
  • Clusters in the country: Nuevo Leon, Guanajuato, Queretaro, State of Mexico, San Luis Potosi and Jalisco.

Milestones of the Industry

1835 Installation of the textile factory "La Constancia Mexicana".
1965 Construction work begins on the Volkswagen Plant in Mexico.
2016 Production starts at the Audi Plant in San Jose Chiapa.
2017 For the first time, the state's automotive companies, universities and government constitute the Zona Centro Automotive Cluster.

Exports 2011-2021

3rd national place in vehicle exports.

4,946,487 vehicles exported from Puebla.
86% of vehicles are exported to the US, Canada and Germany.

Production 2011-2021

87% of vehicle production is exported.

5,661,215 cars manufactured

FDI in the Automotive Inndustry

12 million vehicles produced in the last 54 years.

5 thousand 226 million dollars in Foreign Direct Investment from 2011 to 2021.
59.9% represents the Automotive Industry in the state's GDP.

The governing board of the Zona Centro Automotive Cluster has three working committees:

Human development
  • Dual training model
  • Mapping of needs
  • Share best practices
  • Catalog of infrastructure capabilities
  • Transfers of innovation methodologies and best practices
Supplier development
  • Detection of regional supply
  • Development and productivity program
  • Attraction of Capital funds

Members of the Automotive Cluster

Source: Clúster Automotriz Zona Centro, 2018. AMIA, 2019. Secretaría de Economía, 2019.

Information Technology and Analytical Instrumentation


The cluster is an association of companies in the sector of Information Technology, Research Centers and Higher Education Institutions, which develop technological solutions and generate qualified sources of employment.

This initiative has been recognized by the Europaean Ministry for Cluster Analysis, granting them the certification of Cluster Management Excellence.


Foster the associativity to promete innovation and competitiveness of the Information Technology sector.


Be leaders in innovation and emerging technologies, increasing the competitiveness and sustainability of its partners and organizations served.

Specialist in:







Project office

Analyzes the future viability of projects ensuring their success, which makes it a strategic partner for large investment funds, which are committed to safe and long-term operations. In addition to offering a solid portfolio of projects, strategically diversified and a constant flow of new business opportunities to invest.


In technological teaching, they are the most complete option in Puebla, offering certifications, technology courses and computer workshops for people who want to be at the forefront of technology, either in person or online.

Branding and Marketing

They make detailed, viable and creative plans for the development of corporate image of any Company. They offer the creative development of brand names, as well as web portals that contain visual communication, multimedia, interaction, e-commerce, security and information architecture.

Specialized Consultancy

Through the application of a specialized diagnosis, they manage to identify areas of opportunity within companies that require the integration of systems and telecommunications, necessary for the optimization of resources, in key areas that must improve their performance.

Software Integration

They are responsible for integrating different computer systems through Electronic Data Interchange (EDI), in such a way that the communication between commercial partners is streamlined, and at the same time, it allows you to have a B2B (Business to Business) relationship. This integration is done through four basic modalities: Classic EDI, EDI as Service, FEX EXCHANGE and BTOBFACT (electronic invoicing).


They specialize in performing the renovation of installed infrastructure of computer systems, by means of optimization and full operation of existing resources.

Multimedia and Animation

Disseminate an innovative and fun idea, contributes to strategically position a Company, brand or project; to achieve this, we use audiovisual tools that allow you to effectively communicate the message to your main customers or suppliers.

Business software

Help your Companies to reduce costs and maximize resources through a set of specialized applications, which will allow you to have control over many areas of your company such as Finance, Manufacturing, Logistics, Online Marketing, Supply Chain, Business Intelligence and many more.

Multiplatform Software

Based on the needs and specifications of your Company, they create Software and Multiplatform Apps capable of working in different devices, since they are certified in Moprosoft level 2 and CMMI level 3, guaranteeing the quality of their services.

Information Technology and Analytical Instrumentation Cluster Members

Source: Cluster Puebla Tic, 2019.

Source: ANUIES, 2020-2021 school year.

Main Markets Abroad
121 countriesintegrate the Puebla export portfolio.
94% of exportsare concentrated in 7 countries.

Main Commercial Partners as Business Opportunities
Within the framework of the Free Trade Agreements (FTA)

Commercial associate of Mexico

Source: Treasury Department, 2017

Reciprocal Investment Protection Agreement (APPRIS).

The APPRIS are international treaties on Foreign Direct Investment (FDI), which according to reciprocity bases, are designed for the promotion and legal protection of capital flows destined to the productive sector.

Source: Treasury Department, 2017